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“Branded Enables Connections that Matter”

Branded designs, sells, markets and produces amazing B2B2C and B2B2F(an) events in Asia. Founded in 2002 and listed as a top 10 Event Marketing agency by Marketing magazine, our focus is to add value and grow the media, sports and entertainment industry in Asia.

We are experts in the organisation, programming and production of dynamic conferences, live music festivals, academies, and youth fan events such as the YouTube FanFest.

Branded is an independent company staffed by passionate multi-cultural, multi-lingual and talented individuals with offices in Hong Kong and Singapore.

Vision

Music Matters Live - Who Will You Discover?

Dubbed "TED meets SXSW" by Jason Mraz, Music Matters Live is a free festival featuring live music performances of some of the world's best up-and-coming artists. It is held concurrently with All That Matters, an insightful business conference about Music, Live Events and Sports in Asia.

In just ten years, Music Matters Live has succeeded in becoming a global platform representing the Asia Pacific music industry and a gateway for artists looking to break into the world's most populated region. We continue our discovery of music by connecting the industry with fans in a dynamic line-up of international and local bands.

This year, the All That Matters events get a brand new date, moving from May into one of Asia's biggest entertainment weeks in Singapore: September 11-15, 2016.

Music Matters Live, Asia’s premier independent music festival comes back to Singapore in September 2016, for its sixth edition for 2 full days music discovery.

Music Matters Artists 2015

Crew

  • Chief Operating Officer

    Branded

    Emma Louise Fung

    Emma Louise FungChief Operating OfficerBranded

    What they call me:
    Em, ELF.

    Job description:
    Mama-san for the Marketing and Operations of our business. Rudolph and sometimes the reins to Jasper’s Santa. 

    What I really do:
    Strive to ensure we have the right people, processes, priorities and communications in place to wholeheartedly deliver results that matter.

    Watch out for:
    My close protection agent, Agatha.

  • Co-Founder & CEO

    Branded

    Jasper Donat

    Jasper DonatCo-Founder & CEOBranded

    What they call me

    They don’t.

    Job description

    Setting corporate strategy and steering the ship.

    What I really do

    Coordinate maternity leave.

    Favourite saying

    "No one looks back on their life and remembers the nights they had plenty of sleep".

  • Head of Content

    Branded

    Kelly Yau

    Kelly YauHead of ContentBranded

    What they call me

    Kel.

    Job description

    Responsible for delivering engaging content for delegates at our event and everything that happens inside the ballroom.

    What I really do

    I turn ideas into successful events!

    What's the best thing about me?

    I love cooking and I think about food constantly.

    Not many people know that

    I am the winner of a TV cooking competition and magazine food columnist.

    Contact me for

    Programme & Speakers.

    Blog profile 

  • Senior Designer

    Branded

    Leon Fok

    Leon FokSenior DesignerBranded

    Job description

    In service for everything that relates to design & creative, come to me and I'll give you a solution.

    What I really do

    Ensure anything people give me turns out to be pretty.

     

     

  • Commercial Partnerships Manager

    Branded

    Louisa Berry

    Louisa BerryCommercial Partnerships ManagerBranded

    What they call me

    Lu or Bezza

    Job description

    Part of the money making machine when it comes to things that matter

    What I am known for

    Finding the best happy hour spots in town

    Contact me for

    New business and sponsorship opportunities.

  • Head of Audience Development

    Branded

    Marie Berst

    Marie BerstHead of Audience DevelopmentBranded

    What they call me

    Frenchie.

    Job description

    Head of audience development.

    What I really do

    Using a lot of digital devices.

    What I am known for

    Making the team practice some French recollection from high school.

    What I am known for

    News, muse and reviews.

  • Head of Operations, Branded

    Project Manager, YouTube FanFest

    Natalie Stenhouse-Stewart

    Natalie Stenhouse-StewartHead of Operations, BrandedProject Manager, YouTube FanFest

    What they call me

    Keeping it simple, Nat

    What I do

    Co-ordinate the suite of Branded’s global projects.

    What keeps me sane

    Paddle - the greater the distance the bigger the challenge.

    Contact me for

    Everything production.

  • Production Manager

    Branded

    Roxy Yuen

    Roxy YuenProduction ManagerBranded

    What they call me

    Rox

    Job description

    Support in event production elements

    What I really do

    EVERYTHING

    What I am known for

    The girl with crazy hair colour

    Contact me for

    Event Production

  • Festival Director, Music Matters Live

    Regional Talent Manager, YouTube FanFest

    Sammy Shirra-Moore

    Sammy Shirra-MooreFestival Director, Music Matters Live Regional Talent Manager, YouTube FanFest

    What they call me

    Mamfa.

    Job description

    I work with an awesome team to put on 3 crazy nights of new music.

    What I really do

    The above and then some.

    When I am known for

    Anything Artist Relations / Festival Relations.

     

     

  • Commercial Director

    Branded

    Scott Munro

    Scott MunroCommercial DirectorBranded

    Contact me for

    Sponsorship opportunities.

  • Project & Operations Manager

    Branded

    Suki Ho

    Suki HoProject & Operations ManagerBranded

    What they call me

    Suks.

    Job description

    Anything other than sales.

    What I really do

    Anything Jasper doesn’t want to do.

    What I am known for

    The longest service staff and a new mommy at Branded.

    Contact me for

    Send resume.

     

     

  • Program Director, Music Matters

    Head of International Talent, YouTube FanFest

    Tony Ward

    Tony WardProgram Director, Music Matters Head of International Talent, YouTube FanFest

    What they call me

    Toe-Knee (or The American).

    Job description

    Design Music Matters program and secure panel and keynote speakers.

    What I really do

    Remain calm.

    Favourite Saying

    “Don’t ask, don’t get.”

    Contact me for

    Program and Speakers.

     

     

2015 Partners

For sponsorship enquiries please contact scott@branded.asia

Official Event Partners

Pepsi Music Accelerator Partners

Music Event Partners

Official Media Partners